The fashion industry is unimaginably cruel to the animals from which some of the most ‘luxurious’ fabrics are obtained, such as wool, cashmere, alpaca, angora, silk, feathers, and others.

The brand was inspired by the idea that tailored suits can be worn not only for formal occasions but also for leisure activities so that you can always look and feel your best.

Our purpose is to provide luxurious alternatives to animal-fibre garments in order to drive demand away from cruel practices of exploiting animals for profit.